ALILA HOTELS

The Ask

Part of Hyatt's luxury resort portfolio, Alila Napa Valley is one of the brand's first US-based locations. With a larger presence worldwide, the Alila brand needed help building brand equity and recognition for their new line of luxury hotels rooted in creating authentic experiences in each location.

The Answer

Working with Hyatt's global head of creative and the property's marketing team, I worked to build the foundation for how Alila tells its story through video and stills production—capturing the essence and beauty of each location and the awe-inspiring experiences waiting to be discovered.

SERVICES:

CREATIVE DIRECTION / MESSAGING & SCRIPTWRITING / PRE-PRODUCTION / PRODUCTION / POST-PRODUCTION

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